50 years of hessnatur – No compromise since 1976
Five decades full of ideas, decisions, and the courage to do things differently. What has connected us since 1976: a love of fashion that simply feels good on your skin – made in harmony with people and nature.
Because our decision to use natural fibers was never a trend from day one, but our attitude. So that over the years, our vision has become a movement. And a conviction with which we are consciously and lovingly shaping the future of fashion.
Let's celebrate together – with stories and inspiration that show how fashion can be conscious, valuable, and sustainable.
For our anniversary, we have reinterpreted the most popular designs from 50 years of hessnatur and brought them into the here and now.
Look forward to special pieces from five decades of enthusiasm for sustainable fashion – createdcreated by people who live this passion with all their hearts. Among them are many who work at hessnatur themselves and know our values like no one else.
Be inspired by our hessnatur Heroes – inspiring, natural, genuine.
Out love for a child, an idea was born in 1976 that was far ahead of its time. While synthetic fibers dominated the fashion market, Dorothea and Heinz Hess deliberately founded their mail-order business against the trend—and thus became pioneers of natural fashion. Their vision: clothing produced in harmony with nature as a healthier alternative to synthetic materials.
Since natural products were hardly available, they were not willing to compromise. Instead, they were one of the first fashion companies to take responsibility for the entire supply chain together with their partners – from the cultivation of the fibers to the finished garment. And with groundbreaking steps such as the initiation of the world's first organic cotton cultivation project, they repeatedly demonstrated the courage to break new ground.
In doing so, they laid the foundation for a partnership of equals that has enabled us to set new ecological and social standards for the industry as a pioneer in sustainable fashion for 50 years. A history we look back on with gratitude and pride. And one that leads us into the future with the same passion.
